Category: Articles On Alt-Tech

Over the past few years, Big Tech has become increasingly politicized, as evidenced by their denying access to their services…

Most Brave aficionados will have read about the fundamentals of the BAT ecosystem, but what exactly does the full ad…

Assuming successful proof of concept, Brave represents an opportunity to reset the ad experience, or certainly significant portions of it.…

Brave are trying to prove that they can cut out the current middlemen in the ad model, and not only…

The BAT platform is entirely opt-in, so users can browse with Brave as they currently do without having to enable…

The key difference is that ad blockers such as Eyeo (Adblock Plus) often demand that publishers pay them to have…

Why not just use and ad blocker?Brave is a free and open-source web browser developed spearheaded by Brendan Eich (father of Javascript &…

Brave is the first point in what the team aims to deliver with the BAT platform, but Brave fully intend…

The ad catalog is compiled server-side at Brave, based on advertiser inputs from the self-service ad server. Advertisers set up…

Brave aren't going to be doing outright in-page ad replacement (i.e. suppressing, say, a Display ad and inserting one of…