Even the IAB warned adtech risks EU privacy rules

A privacy complaint targeting the behavioral advertising industry has a new piece of evidence that shows the Internet Advertising Bureau (IAB) shedding doubt on whether it’s possible to obtain informed consent from web users for the programmatic ad industry’s real-time bidding (RTB) sys…

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Author: Lars

Lars has recently written 5 articles on similar topics including :
  1. "Postie, a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail". (July 3, 2018)
  2. "Friday, on the Fox News Channel's "Ingraham Angle," Breitbart News senior editor-at-large Peter Schweizer said that he sympathizes with Amazon CEO Jeff | Clips". (February 9, 2019)
  3. "Facebook will introduce new measures to improve transparency around adverts in Britain by June this year and require political ads to be clearly labeled, the firm's Chief Technology Officer told a parliamentary committee". (April 26, 2018)
  4. "The number you gave Facebook for 2FA? Yeah, they don't just use it for security". (March 18, 2019)
  5. "He broke down outside court, saying he did it all 'for attention'". (November 15, 2018)
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